Sheila McKinney

Tuesday, June 3, 2014

PERFECT YOUR INTERVIEW PITCH

Ask any Chief Executive Officer and they will tell you that one of the biggest keys
to success in the ability to sell your product to a potential customer or investor in
three minutes of less.  A good "elevator pitch" is essential.

Here are some tips in developing yours:

1)  DRAW YOUR AUDIENCE IN - You have to hook them.  Do not get bogged
     down in teh technical details.  They'll ask questions if they are enticed.

2)  CREATE A STORYLINE - It is important to think of yourself as a storyteller.
      A good story may convince people to overlook some shortcomings.  Also, let
      your passion shine through.  Even if you don't have the business savvy yet
      show your enthusiasm so that people will believe in you.

3)  BE PERSISTENT - Stick with it.  If you get turned down, keep on believing in
     yourself.

4)  REMEMBER, ALL FEEDBACK IS GOOD FEEDBACK - Even people who
     react negatively to your idea can still teach you something.  Your object is to
     use the perceptions of others to improve yourself and learn.